Customer stories | DPP: beyond compliance, a true value driver
- Tilkal
- 2 hours ago
- 2 min read
[Key takeaways from our webinar "DPP: From Sustainable Performance to Differentiation"]
During our latest webinar dedicated to the Digital Product Passport (DPP), one message stood out clearly: the DPP is not just a compliance tool. It is also an accelerator of transparency, collaboration, and competitiveness, with a direct impact on the supply chain, supplier relationships, and the customer experience.
In the introduction, it was also emphasized that while the DPP is widely associated with European regulations (ESPR, EU Battery Regulation, AGEC law, minerals…), it is now emerging in other regions such as Vietnam, Turkey, Australia, and China—sometimes without any legal requirement. This is a strong signal of its ability to create business value.
The crucial importance of standards
As highlighted by GS1 France, the DPP relies on a fundamental principle: interoperability of information systems.To function within an open and global ecosystem, the DPP must be built on the seamless transmission of data throughout a product’s lifecycle through:
standardized identification of products and stakeholders,
standardized data formats,
APIs capable of circulating information between systems.
Key standards (data support, processing, storage and authentication, unique identifiers, etc.) will be finalized by 2026 for the ESPR (Ecodesign for Sustainable Products Regulation)—a major milestone to avoid closed, costly, and incompatible systems.
Eramet: a B2B industrial DPP that builds trust
Challenging the idea that “DPP = consumer information”, Eramet demonstrated how a B2B DPP can transform customer relationships.Through its Eratrace platform, the group shares with its industrial clients:
the origin of raw materials,
certified CO₂ data,
and audited ESG indicators.
Objective: meet regulatory requirements (DPP, CSRD, due diligence) but, above all, differentiate commercially by providing customers with transparent, reliable, auditable data that they can in turn use for their own compliance reporting.The result: a free tool for clients… but a strong competitive advantage to win and retain business.
Longchamp: from AGEC compliance to consumer transparency
With its Unfold project, Longchamp has integrated the DPP into the heart of its CSR and customer strategy, providing clients with full product lifecycle visualization, mapping of countries of origin, certifications, care recommendations, and access to the CSR report.
The project was rolled out progressively (textiles, footwear, then leather goods) and supported by systematic onboarding of suppliers up to tier 4 (100% onboarded to date for textiles and footwear, 82% for leather goods).
Key benefits:
improved supply chain understanding (mapping, risk analysis, …)
compliance with AGEC, DPP, and later EUDR
transparency expected by customers
effective tool to detect grey markets
Challenges and best practices
All speakers agreed: the biggest obstacles arise from the volume of required data, the diversity of actors involved, and sometimes limited digital maturity in certain countries or upstream supply-chain tiers. However, the most effective lever to overcome these challenges is neither pressure nor technical expertise: it is supplier engagement, dialogue, and support.
Want to dive deeper, hear detailed feedback, and see demos of the DPP solutions presented?